Jason McGowan’s Post

Utah Lawsuit Update - Stolen Documents I think it is important to give the public an update on our Utah lawsuits.

  • Dirty Dough has stolen trade secrets from Crumbl’s internal database. An ex-employee has turned over at least 643.7 MB of information that Dirty Dough had in their possession:

· 66 Crumbl recipes
· building schematics
· processes
· store-level statistics
· cookie calendar
· training videos
Devan Baucom

Helping Pump.co, 1X Founder

1y

What about crave?

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Joshua Anderson

Co-Owner of Adelphoi Franchising / Account Executive at SpotOn

1y

Wasn’t the lawsuit over a trademark infringement, claiming they stole your “look and feel?” It said nothing about recipes. Are you filing a new lawsuit? Have you been able to prove they’re using your recipe? Their cookies don’t taste anything like crumbls. I can’t imagine they’re using your training videos and processes since their process and employee responsibilities are completely different with their unique system. In my opinion It seems like y’all are throwing rocks with your eyes closed hoping something breaks. I think this is infact about stifling competition.

David Leoncavallo

Founder & CEO - Scape Relaxation - Affordable Unlimited Luxury Spa

1y

Can't we just solve this over a pint of milk & cookies! Kudos to you guys for creating an amazing brand, very impressive. OK, so I always talk people out of lawsuits, it's not worth it. It rarely ends well or as people imagined the "great victory" to be. I don't understand the entire case obviously so I speak more from the heart and from my experience than from the facts of the case. I have to say that I personally don't see many commonalities with Dirty Dough just from a cookie perspective, it's a completely different process, taste, look, style, and operations, they don't even bake at the stores the way you do. Look at the Cafe Rio vs. Costa Vida case, I was in the due diligence phase of buying Costa when the lawsuit had finished. They had similar accusations as you do. The only winners were the lawyers, they got millions. I ask you to look at who ended up succeeding more, it was the one who got sued, and they only had to change one ingredient.. and that was a REALLY similar product, like exactly similar. What I'm saying from the outcome of that case is if you can't trademark a burrito, you can't trademark a cookie. Let it go, focus on your awesome brand, and have fun. Let the customer decide.

Have you posted this update to tiktok? seems like millions of people are under the impression this was a predatory lawsuit, but this info changed my mind since all I saw was the tiktok videos from dirty dough

Jamas Wible

Real Estate Development and Asset Management

1y

Not the cookie calendar!

Jonathan Basler

Creating Measurable Results and CTV Strategy for Agencies and Brands @ Strategus

1y

Can’t wait for the Netflix documentary… “Game of Doughs”

Kenneth Wilkerson

Ceo/President at Codak Oil & Gas

1y

The cookie business is very cut throat

Caleb Eastman

CEO of WinterWinds Technologies

1y

Oh my god not the cookie calendar.

Tracie Moreno

Business 2 Business Sales.

1y

I feel like trump has something to do with these documents did we check his safe? 🤔

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